Wayfinding Design System for MIT Institute of Design
Posted
Having a composition of blocks distinguished by colour according to the function of the room
Modular signage (flexible in composition)
Playing with typography
Using catchy phrases to attract the eye
Ideation
Digital Prototype
| Educator/s: | Rajendra Thakre |
|---|---|
| Institution: | MIT Institute of Design, Pune |
| Level: | Undergraduate |
| Duration: | 4 weeks |
| Category: | Environmental Design, Graphic Design |
| Filed Under: | 3-D, Brainstorming, Composition, Experimental, Form-making, Four-year Program, Handmade, In-house, Information Architecture, Iteration, Mapping, Non-profit, Process, Production, Signage, Wayfinding |
| Bookmark Project | |
Project Brief
To develop a navigation system for the MIT Institute of Design's new building.
Learning Objectives
To comprehend the concept of space and the necessity of navigation.
Through signage, it is intended to familiarise the user with the features, facilities, and functions of the place.
To become familiar with the technicalities of navigation (material, colour, typography, visuals, sizing, structure).
Deliverables
- Signage Programming
- Material & Sizing
- Design Decisions (colour palette, typography, visual design)
- Final Concept Artwork
Readings/Resources
- The Image of the City by Kevin Lynch
- The Wayfinding Handbook by David Gibson
Reflections
Taking into consideration technical considerations such as material and size.
Understanding the importance of typography in providing proper readability is essential.
Different types of signs are being investigated.
Being able to simplify maps in order to make them easier to interpret.
Using a single system in a variety of signage applications such as directional, informational, and landmark signage.
