Wayfinding Design System for MIT Institute of Design


Having a composition of blocks distinguished by colour according to the function of the room
Modular signage (flexible in composition)
Playing with typography
Using catchy phrases to attract the eye


Digital Prototype

Duration: 4 weeks
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Bookmark Project

Project Brief

To develop a navigation system for the MIT Institute of Design's new building.

Learning Objectives

To comprehend the concept of space and the necessity of navigation.
Through signage, it is intended to familiarise the user with the features, facilities, and functions of the place.
To become familiar with the technicalities of navigation (material, colour, typography, visuals, sizing, structure).


  • Signage Programming
  • Material & Sizing
  • Design Decisions (colour palette, typography, visual design)
  • Final Concept Artwork


  • The Image of the City by Kevin Lynch
  • The Wayfinding Handbook by David Gibson


Taking into consideration technical considerations such as material and size.
Understanding the importance of typography in providing proper readability is essential.
Different types of signs are being investigated.
Being able to simplify maps in order to make them easier to interpret.
Using a single system in a variety of signage applications such as directional, informational, and landmark signage.


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