Typographic Pattern (WRAP Magazine) Spreads and Cover
|Editorial, Motion, Print, Typography
|Form-making, Four-year Program, Illustration
Type as Pattern: This project is meant to focus on the “form” of type. Pay attention to details in shape and curve. Consider typographic joinery and whitespace. Project Brief: WRAP Magazine is a celebration of illustration, design and creative culture, putting the spotlight on some of the best artists from around the world. Each issue includes five double-sided sheets of wrapping paper. You are asked to create typographic patterns that can be featured in WRAP magazine. You will create 2 two-page spreads in WRAP magazine that includes your patterns. Additionally, you will create a cover for the magazine. You are also asked to include a headline and body copy on at least one of your spreads. No more than 3 typefaces should be used for this project. See examples of the actual publication at http://www.wrapmagazine.com
Project Goal: Explore typographic detail and pattern. Consider: the shape of letterforms pattern hierarchy color modular grids rhythm symmetry repetition scale
Print of Cover (12.25" x 16.5") & Spreads, PDF of pattern (Best), Photographs of spread and covers, and a process book that includes exercises (such as combining a Letter and a Glyph)
In addition the main project, we did some exercises based on Rob Carter's "Typographic Design, Form, and Communication" book and work – specifically the exercise where you combine a letter and a number. Exercise Brief: Combine a letter from the english alphabet with a number. Explore the scale, proportion, weight, and shape relationships between the two different signs. Exercise Goal: Objectives of this exercise include introducing letterform drawing and drafting skills, using typographic joinery to unify the two distinct forms into a visual gestalt, and understanding the variety of spatial relationships that can exist among characters. Deliverables: 6x6 square printed with hairline black border on letter-sized paper.
Emphasis for this project is on exploration of typographic form and noticing the subtle details of type (such as how the organic forms of Garamond can work together). I show students some tricks in Illustrator, and this project is generally a success. I've also done extensions of this where I have students animate their final design, so it is a less print-based project. In the most recent time that I've used this project, I extended it by having the students animate one spread.