|Level:||Introductory, Non-design Majors, Sophomore|
|Filed Under:||Digital, Four-year Program, Non-design Majors, Participatory|
Design three logotypes for a fellow classmate. One that reflects their personality, another their heritage, and a third one their hobby. Pay special attention to typeface selection, pairing, arrangement, and color to help communicate your logotypes’ message.
- How well suited are the typeface choices (40%)
- How well does the arrangement support the logos (40%)
- How well do the colors support the logos (10%)
- At least 10 sketches for each logo (over 30 in total) (10%)
So you can practice selecting the appropriate typeface to communicate different messages, and explore combining color with an arrangement to support typeface choices.
3 pdf files, 1 for each logo.
This is usually popular with students as it helps them get to know their classmates as well as practice playing both client and vendor.