Margarida Azevedo

PhD in Design UPV_Polytechnic University of Valencia (SP), 2016 with the thesis “The packaging design as a formal and expressive content synthesis”. Advanced Studies in 2007 at the UPV_Polytechnic University of Valencia (SP), with the ““The content and form. The paradigm of the new relationship between the content & the container of Tetra Brik packaging”. Master´s Degree in Industrial Design in FAUP_ Architecture College of the University of Oporto, 1998 with the thesis “From the functional object to symbolic object: integrated design and marketing analysis about the Bic brand”. Post graduated in Industrial and Product Design in IDUP_ Institute of Design of the University of Oporto, 1992. Graduated in Graphic Communication Design in FBAUP/ ESBAP_ Fine Arts School of University of Oporto, 1989. Scholarship from Calouste Gulbenkian Foundation in 1987 to 1989.
Head Coordinator of the Design Communication Course in ESAD_ College of Arts and Design, Matosinhos, since 1994. Coordinator of Post Graduate Studies in Packaging Design in ESAD/EPG. Coordinator of Post Graduate Studies in Digital Typography in ESAD/EPG in 2008/09. President of the Scientific Board, 2003/06 and member of this board since 1999. President of the Pedagogical Board of this institution in 1997/99. Member of Steering Board of the ESAD since 2010. 
Professor of the Design Course in ESAD_ Matosinhos, since 1990. She currently teaches the 3rd year of Communication Design: Project Design 2, and Packaging. She has been a consultant / trainer at the Portuguese Center for Design in Communication and Product since 1998. Designer and researcher in the areas of Packaging, Identity, Craft Design and Product, she has participated in several scientific boards and commissions, guided international workshops and published articles in congresses and other publications. Has worked in as Graphic Designer, since 1989. 
Researcher in the areas of Packaging Design, Corporate and Visual Identity, Emotional Design/ Craft Design and Product Design. Has participated in several juries and scientific committees and directed national and international workshops of packaging. Coordinated several award winning projects and has published several articles in conferences and other publications.